In a gathering of industry leaders and media, Chef Robby Goco, one of the country's most respected chefs and restaurateurs, stepped into the spotlight as the Philippines' first-ever Lambassador—bringing Australian lamb to the heart of Filipino cuisine in bold, refreshing ways.
Handpicked by Meat & Livestock Australia (MLA), Chef Goco joins a global league of chefs under the Lambassador Program, an initiative backed by the Government of Victoria. The program offers top culinary talents from across the world an immersive experience in Australia—touring sustainable farms, meeting producers, learning butchery techniques, and exploring new lamb cuts and preparations. The goal: to empower chefs to inspire their home countries with the potential of Australian lamb as an everyday, versatile, and culturally relevant protein.
Spencer Whitaker, MLA’s Business Manager for Southeast Asia, expressed enthusiasm over the growing presence of Australian lamb in the region. “The Lambassador Program is one of our key platforms for creating cultural bridges. It’s not about exporting food—it’s about sharing values, techniques, and inspiration,” Whitaker said. “Chef Robby’s creativity and commitment to culinary excellence reflect what this program is all about. And as he showed today, lamb isn't just a weekend treat—it can be your next go-to comfort food.”
Luisa Rust, Senior Trade and Investment Commissioner of Austrade, also shared her excitement during the event: “Australian lamb is a beloved staple in any Australian home, and seeing it reimagined through the vibrant, dynamic lens of Filipino cuisine is truly exciting. We’re thrilled to witness how this premium protein can find a new identity on the Filipino dining table—one that is rooted in tradition yet open to i
As Filipino diners continue to seek global flavors and elevated food experiences, Chef Goco’s lamb-forward creations serve as a strong case for redefining what belongs on the local plate. With accessible recipes, approachable flavors, and cultural relevance, lamb is no longer just an occasional indulgence—it’s a flavorful staple, ready for its moment in every Filipino kitchen.
About Meat & Livestock Australia (MLA)
Meat & Livestock Australia (MLA) is a producer-owned company that delivers marketing, research and development services for Australia's red meat industry. Its mission is to foster the long-term prosperity of the Australian red meat and livestock sector, with a focus on integrity, innovation, and global collaboration.
To learn more, visit: www.mla.com.au
Media Contact: Paul P. Perez pperez@mla.com.au | 0917 885 0118
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